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Bookstore Catalog - 1/4 PAGE (Spring 2021 - Deadline: 01/22/21)

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The IBPA Bookstore Catalog will be back with a combined Fall/Winter 2020 issue, delivered in early November 2020 to 3,500 bookstores that will combine sharing your title information with additional financial support to the Book Industry Charitable Foundation (BINC), to help support booksellers during this unprecedented time. (Previously, In lieu of printing a Summer 2020 bookstore catalog, IBPA made a donation to BINC.

Reservations are now open for the IBPA “Indie Titles for Your Consideration” Spring 2021 Bookstore Catalog.

Introduce your book(s) to 3,500 chain and independent bookstore buyers using IBPA's Bookstore Catalog!

Be sure to sign in for the discounted IBPA member price of $249 each.

Registration Deadline for the Spring 2021 Bookstore Catalog: Friday January 22, 2021
Materials Due: Monday, January 25, 2021
Catalog Mailed: Friday, March 19, 2021

IBPA's cooperative bookstore catalog is mailed to 3,500 chain and independent booksellers across the United States. IBPA's mailing list includes 1,100 IndieBound bookstores and 2,400 top accounts from Ingram. Flip through the most recent catalog below. (Click the full screen button at the bottom right for a better view.)

Catalog shipping dates -

The first half of 2021 shipping dates are:

  • Spring 2021 Bookstore Catalog: March 19, 2021
  • Summer 2021 Bookstore Catalog: June 11, 2021

For 2021, IBPA has once again expanded the cooperative marketing impact of the bookstore catalog through the American Booksellers Association's (ABA's) Monthly Box Mailing program. The 450-750 Indie bookstores receiving ABA's Monthly Box Mailing earn their boxes by participating in various IndieBound and ABA initiatives. This means that the most active and engaged bookstores in the United States will receive copies of IBPA’s “Indie Titles for Your Consideration” Bookstore Catalog!

ABA's "Monthly Box Mailing” distribution dates for the first half of 2021 for the IBPA Bookstore Catalog will be:

  • April 2021 (Spring 2021 Bookstore Catalog)
  • July 2021 (Summer 2021 Bookstore Catalog)

1/4 page placement highlights -

  • Cost is $249 per title placement for IBPA members.
  • IBPA members interested in a full page Bookstore Catalog ad for $849/page can click here for more information.
  • To maximize your chances for success with this program, please list a distributor from whom bookstores can buy your book wholesale. (Note: Amazon is an online retailer, not a distributor, and will not be listed in the Bookstore Catalog.)

What's included in a 1/4 page cooperative ads -

Cooperative ads are 1/4 page and cost $249 each for IBPA members. The following information is required:

Member testimonials -

"Believe me, I have tried everything, and there are only two or three things in the Indie marketing arena that do work. IBPA's Bookstore Catalog has been effective for us!" 
—Charles Davis, Golden Lotus Publishing

I want to thank you very much for sending me a personal copy of IBPA’s Indie Titles For Your Consideration Fall 2015 catalog. The quality of these productions is simply outstanding. I love the texture of the covers for the Indie Titles catalog. Your overall package presentation (cover letter insert) is very professional and thoughtfully written. These items were significant highlights to my month of September. I am very proud to be associated with such a fine, classy organization."
—Valerie Christopher, IBPA Member

Bookstore testimonial -

"We love the thrill of introducing our community to the books they won't see at the grocery store, including those we find in IBPA's Indie Titles catalog. Books matter. Stories matter. People matter."
—Mara Lynn Luther, Owner of Montana's Chapter One Book Store

"We love the thrill of introducing our community to the books they won't see at the grocery store, including those we find in IBPA's Indie Titles catalog. Books matter. Stories matter. People matter."
—Mara Lynn Luther, Owner of Chapter One Book Store, Hamilton, Montana

Repeat ads -

If you are re-running an ad with no changes, you'll receive 10% off the quarter-page price. Use the discount code Bookstore-10 and email Lee at with the previous issue date, page number, and the book title(s) you'd like to run again.

Next steps -

Once you've placed your order you'll receive an email with a downloadable PDF that walks you through the “Next Steps”. You'll be entering in your metadata and uploading your cover image via an online form, and you'll find all the details in that document.

Please email IBPA Director of Marketing & Programming, Lee Wind, at with questions, or call into the IBPA office at 310-546-1818. We're happy to help!

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