Independent Bookstore Day is Saturday, August 29, 2020
Wednesday, August 12, 2020
Posted by: Lee Wind
FOR IMMEDIATE RELEASE
IBPA Members are Encouraged to Participate in the Rescheduled #BookstoreDay2020
(Manhattan Beach, CA - August 12, 2020) — “It's all about Indies supporting Indies,” said Lee Wind,
director of marketing and programming for the Independent Book Publishers Association (IBPA). “That's why we're so excited about Indie Bookstore Day!”
What is Indie Bookstore Day? As explained on the event website, “Independent Bookstore Day is a one-day national party that takes place at indie bookstores across
the country on [usually] the last Saturday in April. Every store is unique and independent, and every party is different.” This year, the event has been rescheduled to Saturday August 29, 2020, due to the COVID-19 pandemic.
With a nod to these unique times, Independent Bookstore Day (IBD) offers a 2020 Party and Event Ideas webpage, with suggestions for activities in both the “online fun & games” and “socially distanced in-person fun” categories. Among the suggestions are “Create an online
scavenger hunt (or use the one we [IBD] created). Enter all winners into a drawing.” and “Use a prize wheel -- anyone who buys an IBD exclusive gets
to spin for a prize. Have a staff member do the spinning to avoid contact.” and “If you are not open at all on IBD, consider offering tickets for private, masked shopping hours. A $50 ticket is $50 toward books. People miss you and will pay to browse
“The most important thing is the why,” said Wind. “We celebrate indie bookstores because they do so much in addition to selling books.” As the event website puts it, “Independent bookstores are not just stores, they’re community centers and local anchors
run by passionate readers. They are entire universes of ideas that contain the possibility of real serendipity. They are lively performance spaces and quiet places where aimless perusal is a day well spent. In a world of tweets and algorithms and
pageless digital downloads, bookstores are not a dying anachronism. They are living, breathing organisms that continue to grow and expand.”
You can find resources and ways to participate here, and consider using the event hashtag #BookstoreDay2020 online.