About the Program:
The Metadata Checklist: A Guide for the Perplexed
Your book's metadata, the information about the book that consumers see on retailer websites, is one of your most important assets. Many independent publishers don't know how to properly create and manage their metadata, so their metadata, and their sales, suffer. This webinar will introduce a new Metadata Checklist, a step-by-step tool to help you create better quality metadata and follow industry-standard best practices.
You will learn:
- How metadata impacts your sales
- Specific metadata requirements for different retailers
- Best practices for Subject Codes, descriptions, keywords, and more.
In addition, you will receive a copy of a unique metadata checklist that will help you create and manage your book's metadata from inception to post-publication.
Don't miss this important and informative webinar!
Can’t attend this webinar live? Sign up anyway and watch the recorded session at a time suitable to you. Everyone who registers will receive an email with the video recording of the webinar and a copy of the presenter slides by the end of Friday, January 18, 2019.
*Please note that registrations received after 9:30am Pacific the morning of the webinar won't receive the WebEx log in instructions in time to attend live, but will receive the full video recording and presenter slides when they are sent out the Friday after the webinar.*
About the Presenter:
Get to know Joshua Tallent, Director of Outreach and Education, Firebrand Technologies!
Joshua Tallent is an expert in metadata and an acclaimed teacher and guide on digital publishing. He serves on the board of directors of IBPA, as well as on multiple industry committees and working groups. Joshua also leads the development of FlightDeck, the most robust EPUB quality assurance tool available.
Firebrand Technologies website | Joshua on Twitter