Publishing FAQ—And Where to Learn More
What’s an ISBN and how do I get one?
An International Standard Book Number is a unique number that identifies your book and publishing company. Books cannot be sold through online or off-line channels without an ISBN number. ISBN’s may be purchased through multiple sources but RR Bowker is the ultimate source for the ISBN. Go to www.myidentifiers.com to learn more.
IBPA members receive a 15% discount off all products and services sold directly on MyIdentifiers.com.
This includes ISBNs, E-Book Conversion and Distribution, Printer Quality Barcodes, and more!
What’s a Wholesaler, What’s a Distributor and What’s the Difference?
A traditional distributor processes and fills orders for publishers, warehouse’s publisher’s titles and has a sales force that proactively makes sales calls and presents titles to buyers. A traditional wholesaler, such as Ingram or Baker & Taylor, also processes and fills orders for publishers, and warehouse’s publisher’s titles but no salespeople will call or visit buyers. To learn more, see:
What are some tips on getting my book printed and working with a printer?
How do I create e-books?
Options range from do-it-yourself with guidance from how-to books, articles, or online resources to hiring a full-service conversion company and various levels in between.
How can I use Social Media to market my book?
What’s the secret for getting reviews?
How do I sell my books to bookstores?
How do I sell my books to libraries?
What are some techniques for selling online?
How do I (get, keep, spend, invest) money to run my publishing company?
What are some effective ways to promote my books?
What are some tips for success from other publishers?
How do I sell my books on Amazon?
What is “metadata” and why should I care?
FAQ for Beginners
– Toward a New Distribution Paradigm for Startups and Self-Publishers by Jacqueline Church Simonds (March 2011)
– Conduits to Customers, Part 1: Distribution Options by Linda Carlson (February 2011)
– An Evolved Distribution Solution by Florrie Binford Kichler (February 2011)
– Managing Book Printing Estimates: Part 3, Assess What the Printer is Promising by Joel Friedlander (July 2011)
– Managing Book Printing Estimates, Part 2: Create a Request for an Estimate by Joel Friedlander (June 2011)
– Managing Book Printing Estimates, Part 1: Learn the Language by Joel Friedlander (May 2011)
– Enhanced E-books: Why, When, and How Much? By David Marshall (June 2012)
– What We Do and Don’t Know About the e-book Revolution by Mike Shatzkin (December 2011)
– E-book Conversions: Ten Pointers to Ensure Reader Enjoyment (and Minimize E-book Returns) by David Wogahn (October 2011)
– E-books: How Far, How Fast? By Dominique Raccah (September 2011)
– E-book Conversion: When it Makes Sense and What Your Options Are by Linda Nix (August 2011)
– E-book Formats: The Basics by Linda Nix (January 2011)
– Amazon Availability: Part 2: Plan B in Six Steps by Aaron Shepard (February 2012)
– Keeping an Eye on Amazon: Amazon as a Disruptive Force/Amazon’s Dominance and DRM by Mike Shatzkin and Joseph J. Esposito (February 2012)
– Amazon Availability: Part 1: Adjusting to Changes While Maintaining Profits by Aaron Shepard (January 2012)
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