IBPA marketing programs get results. Cooperative mailings, staffed exhibits, and catalog mailings allow you to benefit from IBPA's experience, reputation and positive image while sharing costs with other publishers. These programs have been proven and refined over the years. They'll help your sales grow efficiently and cost effectively.
The programs below are for IBPA members only. To become a member, click here.
DIRECT MAIL
IBPA helps you sell your titles with full color mailings to librarians, reviewers and booksellers. Reach buyers and decision makers with an exciting, professional and attractive promotion. These effective sales tools very reasonably priced and offer great value to marketing programs of any size.
EXHIBITS
Present your titles at national, regional and international book fairs through IBPA staffed exhibits. IBPA arranges for booth space at these major book trade shows and member publishers may either opt to purchase multiple, full or shared booth space within the IBPA complex or show their titles within the IBPA cooperative booths.
Learn more about exhibiting with IBPA
Upcoming Shows and Co-operative Exhibits
REMAINDER BOOKS EXPO
The Internet's first remainder marketplace. Interested parties may view remainder titles by category and then contact the publisher directly or submit a bid via the interactive online form. You can also register here to list your remainder titles online.
YELLOW PAGES ONLINE
IBPA members list their frontlist and active backlist titles here to be perused by Librarians, Booksellers and Book Reviewers. Titles are listed in their genre-specific categories. To view these titles or list you own click here.
AUTHOR ROAD SHOWS
A directory of IBPA members' authors who are available for book signings, lectures, demonstrations and other events in your area. View these listings either by date or location, and you'll be able to contact the publisher or author directly to arrange a booking.
TRADE DISTRIBUTION PROGRAM
Having difficulty getting your books into the bookstores? The Trade Distribution Program was developed to help the publisher who has not yet acheived distribution at the bookstore level.
COOPERATIVE ADVERTISING
Advertise your titles in major trade journals. IBPA buys full-page advertising increments within the industry publications, divides the amount into sixths and resells the space to its members. Obtain full promotion coverage in Publishers Weekly, American Bookseller, Library Journal, etc. at a very affordable rate.
INTERNATIONAL RIGHTS FAIR
The Internet's first rights marketplace. Buy and sell International and language rights for these IBPA publisher titles. See books currently on display, arranged by publishing category and learn about people and companies requesting titles in specific categories.
