Publishing University Online

I See Your Name Everywhere: Leverage the Power of the Media to Sell More Books! - with Pam Lontos of PR/PR

If you are a publisher who strives to sell more books and gain national exposure for your authors, publicity is the answer. Advancing your business and the popularity of your books is about making sure people see your book titles everywhere. Once you learn how to harness the power of the media, your business and your authors will finally get the recognition they deserve. Isn’t it time you did something about your publicity?

Pam Lontos shows you how to:

• craft newsworthy press releases that tie into your books
• get interviewed in newspapers and newsstand magazines
• write articles for trade, association and business magazines
• become the go-to expert on your book topics or your industry
• learn top publicity mistakes authors make
• use the Internet to gain exposure for your books
• become what every journalist looks for in their experts

Pam Lontos is the founder and president of PR/PR, a public relations firm that specializes in authors, speakers and experts. She is the author of “I See Your Name Everywhere ­ Leverage the Power of the Media to Grow Your Fame, Wealth and Success,” published by Morgan James. Pam is past Vice President of Sales for Disney’s Shamrock Broadcasting and is a former professional speaker. She knows what it takes to successfully promote your book business and get your name everywhere. For more information, go to www.prpr.net .

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