WHEN DISTRIBUTORS GO BELLY UP

June 2007
by David Cole and Jonathan Kirsch

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he had 12 distributors contact

WHEN DISTRIBUTORS GO BELLY UP

 

Lessons and Reminders from the
PGW Bankruptcy

 

by David Cole

 

For all but a few of the
publishers involved, the conclusion to the recent Publishers Group West (PGW)
bankruptcy was happier than most could have hoped. Although subjected to some
harrowing sleepless nights and many lost hours of work, almost all are
continuing in business. They have made new distribution arrangements and have
suffered only modest losses, especially in comparison to what they might have
feared, given the history of distributor bankruptcies over the past 20 years.

 

The entire episode, however, has
been a powerful reminder to independent publishers of the precarious nature of
their businesses.

 

For small publishers, working with
a distributor provides certain advantages. A distributor can free you from the
worries of warehousing, order taking, and shipping books. Even more important,
with the combined revenues of many publishers supporting an established sales
force (either on salary or on commission), a distributor can efficiently make
your books available throughout the industry supply chain and give a promising
book from the smallest publisher a prominent place in the market. More…IBPA Members – Click here to view the full article (login required).

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