The Pluses of Printing on Recycled Paper

November 2006
by Rudy Shur

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Draft Rudy Shur PMA article 9-06

The Pluses of Printing on
Recycled Paper

 

by Rudy Shur

 

As part of an industry
leadership council, I have been working on developing the “Treatise on
Responsible Use” for the book industry. Although the word Treatise may
be a bit offputting, the goals of the Treatise are not. The main one is for
book publishers to increase their collective use of postconsumer recycled paper
over five years to help reduce greenhouse gases and save millions of trees and
billions of gallons of water.

 

Other environmental goals in the
Treatise include protecting the rights of indigenous people and practicing
responsible forest management. You can read the three-page document at www.greenpressinitiative.org/industrytreatise.htm
or new.sustainprint.com/treatise.bsp.

 

Maybe this kind of technical
information doesn’t inspire you to change. As an individual publisher, you may
feel that you are too small to make a difference. It might help you to think
about it in a more personal way. Do you really want your kids and grandkids to
experience a future like the one Al Gore describes in his film? Do you want
your books to contribute to that situation? A first-time publishing effort
might use about a ton of paper. Switching that much to postconsumer recycled
would sa…IBPA Members – Click here to view the full article (login required).

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