Ten Online Marketing Resolutions for 2014

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January 2014
by Deltina Hay

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Here are ten digital marketing tactics to help you jumpstart your online marketing for the new year. Some of these tactics were hammered into your brain throughout 2013—and for good reason. Google Authorship, Rich Snippets, and Mobile Marketing should already be staples in your online strategy. But this group includes tactics that even seasoned marketers will want to know about and implement in the coming year.

Google Authorship

Google Authorship provides a way to connect your Google Plus profile with all the places where content you’ve created appears online. Once a source is correctly connected to your profile, Google will display your “Authorship” information when the content appears in search results.

Figure 1 shows how Authorship displays in search results….IBPA Members – Click here to view the full article (login required).

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