Streamlining Your Presence in the Social Web

January 2009
by Deltina Hay

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Streamlining Your Presence in the Social Web

by Deltina Hay

So, you followed the experts’ advice and set up your accounts on Facebook, MySpace, Twitter, YouTube, Flickr, LibraryThing, Shelfari, Bebo, GoodReads, Upcoming, JacketFlap, and every other got-to-have-it social flavor of the week—as well as your very own blog. Then the experts say you have to keep all your accounts dynamic by adding content to them on a regular basis. And you’re thinking, How is this supposed to make my life easier?

Relax. With a bit of planning, you can streamline the process of keeping all your social-Web accounts fresh and engaging without killing yourself or being forced to hire full-time help.

The trick is to make your social accounts work together. Fortunately, most social sites use the concept of open source to make it easy to write applications that enhance these sites’ features.

In terms of streamlining your presence in the social Web, it’s easiest to demonstrate what I mean with an example. Let’s imagine that you have the following tools and accounts in place:

a WordPress blog

a Facebook profile

a Facebook page

a MySpace page

a YouTube account

a Fl…IBPA Members – Click here to view the full article (login required).

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