PRESIDENT’S POST Four Success Factors—Two Publishers

September 2010
by Florrie Binford Kichler

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PRESIDENT’S POST

by Florrie Binford Kichler

PRESIDENT, IBPA

Four Success Factors—Two Publishers

1,052,803

That’s the total number of books published in 2009, according to Bowker’s records, which also show that 764,448 of them were published by self- and micro-publishers.

As a new publisher, how do you make your title stand out (and sell)?

Two new IBPA publisher members are demonstrating the answer.

Titles issued by publishers Deborah Jacobs of DJ Working Unlimited and Gina Pera of 1201Alarm Press landed spots on the Baker & Taylor Top-Selling New Publisher Titles list that Jamie Carter of Baker & Taylor’s Publishers Alley compiled for “Understanding the Impact of Independent Publishers on the U.S. Book Market,” a recent Webinar sponsored by the Book Industry Study Group.

As one of the Webinar presenters, I was asked to point out “common paths of achievement to independent publisher success.” First I chose four publishing success factors that I have observed in operation and in conversations with IBPA members through the years. Then I selected Jacobs and Pera at random from the B&T top-selling …IBPA Members – Click here to view the full article (login required).

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