How to Hire a Ghostwriter (Without Making a Costly Mistake)

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June 2011
by Michael J. Dowling

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How to Hire a Ghostwriter (Without Making a Costly Mistake)

by Michael J. Dowling

What’s a publisher to do when a strong nonfiction book idea comes from someone who doesn’t have the time, or perhaps even the ability, to do the writing? Or when a submitted manuscript is so poorly structured and presented that it needs to be rewritten?

One solution is to connect the author with a professional ghostwriter.

But beware. Hiring a freelance ghostwriter entails an element of risk. The right ghostwriter will create a professional product, while saving author and publisher considerable time. But the wrong writer will almost certainly waste lots of money and create a host of hard-to-solve headaches.

Five Qualities to Question

How can you avoid a costly hiring mistake? What qualities should you look for in a ghostwriter? I believe outstanding ghostwriters possess five key qualities: proficiency, efficiency, humility, creativity, and reliability.

Proficiency. Obviously, good writers are proficient at their craft. They are able to write clearly, concisely, engagingly, and convincingly. This quality is fairly easy to evaluate with a review of writing samples. If you need add…IBPA Members – Click here to view the full article (login required).

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