Five Pointers on Fulfillment

August 2009
by Sue Leonard

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Five Pointers on Fulfillment

by Sue Leonard

Order fulfillment is a challenge for many independent publishers, especially companies that don’t work with distributors, which usually include it among the services they offer. Defined as a sequence of steps that include invoicing and payment processing, adjusting sales and inventory records, and picking, packing, and shipping an order, fulfillment services for start-ups and others doing their own distribution are also available from companies like mine.

If you’re considering fulfillment options, the basic question to start with is: Should I handle this function myself, or outsource it? The information that follows should help you decide and then help you get the best from the option you have chosen.

If You Handle Fulfillment Yourself

*Be smart about shipping and handling fees. I have noticed that many small publishers add just a small amount of money to actual postage costs to set shipping and handling fees for their products. This is a mistake, because these fees need to cover not only postage and delivery but also a variety of other expenses that the time-consuming fulfillment process entails, such as packing materials, overhead, and labor for invoicing, payment processing, pick and p…IBPA Members – Click here to view the full article (login required).

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