E-book Cover Design Tips
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You may be focusing your sales and marketing efforts on print books, with e-book versions also available. Or you may be focusing on your e-books while making a printed edition available through CreateSpace and/or Lightning Source. Either way, your e-book cover is important. Here are seven tips for making it effective, with covers of some clients’ books as illustrations.
Make the cover pop against the competition. Potential readers encounter e-book covers in online stores, most often at Amazon.com, BarnesandNoble.com, and the iTunes bookstore, and usually as the miniature images known as thumbnails.
The thumbnail image of the cover must grab a reader’s attention. This can be done with bright colors, a unique and supercool image, or a contrasting title and subtitle, among other graphics. Whatever you choose, remember that your e-book cover is likely to be viewed first as part of a list of 20-plus books in your category. Make sure its cover design will stand out when compared with the others….IBPA Members – Click here to view the full article (login required).
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