Director’s Desk:
Amazon, Frankfurt, and the Ben Franklin Awards

December 2003
by Jan Nathan, Executive Director, PMA

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Why Overpay Amazon?

Ever since Amazon.com sent many of our members a document that requires them to offer a 60 to 65 percent discount, my phones have been ringing off the hook. Talking with callers, I began to wonder. How come PMA members are fulfilling orders directly to Amazon.com and giving them the 60 to 65 percent discount when they could be giving 50 to 55 percent? As we’ve announced, PMA has made an arrangement with Baker & Taylor that lets all PMA members register with this wholesaler at no fee, and have two copies of each book stored in each of the B&T warehouses, to be reordered when necessary. By taking advantage of this arrangement, you can use B&T to fill all Amazon.com orders, and give B&T its discount of 50 to 55 percent instead of giving Amazon 60 to 65 percent. This would not only be more profitable; it would also increase your business with B&T, which might get you better discounts from them in the future.

Just a thought, but one many PMA publishers might consider.

Report from Frankfurt

The 2003 Frankfurt Book Fair was a whirlwind of activity, with new management, a new interior design, and a new location for PMA in a very active area within Halle 8, where Lisa Krebs and I represented our members. For those who have never been to this book fair, here’s a quick summary of how it differs from national exhibitions in America: it’s huge. There are nine buildings, some multistori…IBPA Members – Click here to view the full article (login required).

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