Director’s Desk: Some Upsides of These Tough Times

September 2009
by Terry Nathan

« Back to Independent Articles

That which does not kill us makes us stronger.—Friedrich Nietzsche

I hate to say it, but I believe this is the mantra for many of our member publishing companies these days. And the same holds true for our association, and for me as an individual. I will be the first to admit that the past couple of years have been unsettling, and that may just be the understatement of the year. Sure, there have been challenging times before, but we’d have to look back to the 1930s to even come close to what we are experiencing now.

While this is all disheartening, I firmly believe that if we reach deep down, work smarter, work harder, and work leaner, we will all see our way to the other side. And we will be stronger as a result. I know I will.

I wish I had the magic answer to: When will all this be over? Or even the magic formula for getting through to the other side. Well, I don’t. Our economy is showing signs of improvement, and that is reassuring. Our financial systems seem to be stabilizing, and the real estate markets should be just about done correcting themselves (we all have to admit that the incredible inc…IBPA Members – Click here to view the full article (login required).

Join Today!

« Back to Independent Articles

How to Get Involved!
Marketing Opportunities

From mailings to exhibits, see how IBPA's marketing programs help you grow your sales.

Educational Opportunities

Attend a seminar, ask an expert, and get more free advice with our educational programs.

Become a member

Access exclusive members-only benefits starting at just $10.