2008: The Year of Change

December 2008
by Terry Nathan

« Back to Independent Articles

DIRECTOR’S DESK

by Terry Nathan

Executive Director

2008: The Year of Change

As the year is coming to an end, I find myself reflecting on all the wonderful things we have accomplished in 2008. I also find myself looking forward to an exciting, action-packed 2009.

In January, Florrie Binford Kichler, our fearless leader and president of IBPA, wrote about how in publishing, as in a game of football, you must first know where the goal line is (via a strategic plan), and then you need to have a business plan for crossing it. That was exactly what IBPA did in 2008, and I want to show you how that worked for us and ultimately for you, our valued members.

Along with changing our name to better reflect our mission and the services we provide for the independent publisher, we celebrated our 25th year in business. This milestone reflects the commitment IBPA (formerly PMA) has to the industry and especially the independent publisher.

We spent 2008 evaluating our programs, events, educational opportunities, and our future so that we can tell you now, at the end of 2008, what we have planned, and what you can expect from your organization.

Publishing University…IBPA Members – Click here to view the full article (login required).

Join Today!

« Back to Independent Articles

How to Get Involved!
Marketing Opportunities

From mailings to exhibits, see how IBPA's marketing programs help you grow your sales.

Educational Opportunities

Attend a seminar, ask an expert, and get more free advice with our educational programs.

Become a member

Access exclusive members-only benefits starting at just $10.