The IBPA member benefit
IBPA's Books for Review Catalog is mailed quarterly (February, May, August, November) to approximately 3,000 reviewers, journalists, and bloggers across the United States.
IBPA's list of reviewers is sourced from Meltwater and built in-house. Bounce-back cards are included in each mailing so reviewers can request specific title(s). Names, addresses, and phone numbers of requesting reviewers are forwarded to each participating publisher.
The price for the Books for Review cooperative catalog is $210 per title, per catalog for IBPA members.
Q1: Deadline: 01/13/17 - Materials Due: 01/20/17 - Mailed: 02/15/17
Q2: Deadline: 04/14/17 - Materials Due: 04/21/17 - Mailed: 05/17/17
Q3: Deadline: 07/14/17 - Materials Due: 07/21/17 - Mailed: 08/16/17
Q4: Deadline: 10/13/17 - Materials Due: 10/20/17 - Mailed: 11/15/17
ALREADY AN IBPA MEMBER? Great! Simply log into the "members only" area of the IBPA website to download a current copy of the IBPA Membership Benefits Handbook containing all the information you need to take advantage of each IBPA member benefit.
"I would definitely participate in [the Books for Review program] again simply because I can think of no other way to reach so many reviewers so easily. And those that respond are likely to be truly interested. IBPA’s Books for Review catalog is much better, and much cheaper, than just sending out unsolicited review copies." — Gary Stewart, Cold Run Books
"The reviews [from the Books for Review catalog] were excellent once published. I circulated them on Linkedin and Facebook and other social media. Overall, the response was good!" — Anne M. Evans, West River Publishing
"When I signed up for the Books for Review catalog, I didn’t have high expectations. However, the results exceeded my expectations! I keep the names of those who responded as contacts for the future. It’s not something I would do frequently, but it is a wonderful benefit for the right book at the right time." — Carolyn Howard-Johnson, HowToDoItFrugally Publishing
What to send
After registering for this program, you will receive an email requesting that the following information be sent to IBPA Director of Marketing and Programming Lee Wind at firstname.lastname@example.org
- Publisher name
- Title and subtitle
- 25 word description*
- Wholesaler/Distributor (up to 3; link to wholesaler/distributor must be provided)
- Cover image (2" tall at 300 ppi in CMYK; JPEG, TIFF, or high-res PDFs accepted)
*It is important to include parts of any significant reviews from the major trade media or influential and recognizable people in the description. If possible, a good review should take the place of a general description.
Note: IBPA members have three (3) days after the registration deadline to deliver their materials for the program.
What to expect
The price for the Books for Review cooperative catalog is $210 per title, per catalog. IBPA Director of Marketing and Programming Lee Wind will reach out to you via email requesting the title data above following the placement of your order. All title information is due 3 days after the registration deadline. Catalogs are mailed 3rd Class Bulk mail.
- Best case: Many reviewers see your information and request a book to review
- Average case: A couple reviewers see your information and request a book to review
- Worst case: Exposure to a broad section of book reviewers
About the Independent Book Publishers Association
IBPA's mission is to lead and serve the independent publishing community through advocacy, education, and tools for success. IBPA's vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.